Why Collaboration is Good for the Soul

 [Published on Coworker.com, March 21, 2018 Link to full article here.] At Coworker.com, we value collaboration above almost every other characteristic of a working environment. In our dynamic, diverse world, there is a greater need for new attitudes towards the way employees work together. As more people work remotely and turn to a digital nomad lifestyle, theContinue reading “Why Collaboration is Good for the Soul”

How to Write Effectively for Your Business

[Published on Coworker.com’s blog on February 28, 2017 Link to full article here.] We all want to sound brilliant when we write. When we think of good writing, many of us will usually consider “using big words” to be a key part of an impressive review or article. We may think that long, developed sentencesContinue reading “How to Write Effectively for Your Business”

What Digital Marketers Need to Know About Blockchain

[Published on The Impact Group’s blog on February 28, 2017 Link to full article here.] The World Wide Web 3.0 is fast approaching. As all businesses know, the Internet has single-handedly changed the realms of sales and marketing. With every new technological innovation, businesses must adapt their strategies to remain competitive. At present, the wayContinue reading “What Digital Marketers Need to Know About Blockchain”

The Importance of Being Social on Social Media

[Published on The Impact Group’s blog, blog.igpr.com, February 12, 2018 Link to full article here. This is not news: social media marketing has a 100% higher lead-to-customer turnoverthan traditional methods of outbound marketing. With such a high percentage, it’s no surprise that 84% of B2B marketers utilize social media in some form to promote their best-ranking strategies. NoContinue reading “The Importance of Being Social on Social Media”

Should You Outsource Your Marketing?

[Published by The Impact Group’s blog, blog.igpr.com on January 23, 2018 See link to full article here.] Great news: your business is growing. Bad news: your business is growing. While growth means you are doing something right—like attracting and retaining ideal customers—it simultaneously makes for a serious conundrum from a marketing perspective. When a businessContinue reading “Should You Outsource Your Marketing?”